How to Sell Stickers on Printify: A Straightforward Guide from a POD Expert

Quick Answer: To sell stickers on Printify, choose a niche, create your designs, upload them to Printify, and connect your store (like Etsy or Shopify).

Pick a reliable print provider, set your pricing, and optimise your listings with strong keywords and mockups. Start selling with bundles, promote via TikTok or Pinterest, and use Printify to handle fulfilment and shipping automatically.

I’ve been in print on demand for years, helping sellers scale products like t-shirts, mugs, journals — and yes, even stickers. While I don’t personally sell stickers, I’ve helped dozens of sellers get traction with them using platforms like Printify.

So if you’re wondering how to actually make money selling stickers with POD, this guide is based on what works — not guesswork.

Let’s get into how to do this properly, without wasting time.

Why Stickers Are the Low-Hanging Fruit of Print on Demand

If I had to recommend one product for someone just starting in print on demand, it would be stickers. Here’s why:

Low upfront cost

Unlike t-shirts or hoodies, stickers are cheap to produce. Most sticker SKUs on Printify cost between $1.32 and $2.50 depending on the size, finish, and supplier. That means:

That’s a solid margin — especially if you’re bundling.

Fast production and shipping

Stickers typically ship faster than apparel. In my experience, they’re produced and sent out in 3–5 business days on average. Since they’re light and flat, you also avoid a lot of the headaches around international shipping, weight-based postage, or customs.

Easy to design and test

If you’re testing a new niche or want to validate designs before committing to a full clothing line, stickers are ideal. You can run 10–15 designs for under $30 with samples, see what sells, and scale the winners.

How Printify Works for Stickers

If you’ve never used Printify before, here’s the short version:

• Printify is a print-on-demand backend tool.
• You upload your designs → pick a supplier → integrate with your store (Shopify, Etsy, etc).
• When someone orders a product, Printify auto-routes that order to the right supplier.
• The supplier prints and ships it, and you keep the difference.

You don’t hold inventory. You don’t ship anything yourself. It’s automated fulfillment.

Here’s how to use Printify specifically for stickers.

Step 1: Choose your sticker type

Printify offers different sticker formats. The most common are:

Step 2: Pick a print provider

You’ll see multiple providers for stickers on Printify. Choose one based on:

• Location (closer = faster shipping)
• Pricing
• Reviews
• Product variety

Providers like Print Geek, Stickers Canada, or Spoke Custom tend to be top-rated for stickers.

Designing Stickers That Actually Sell

I’ll say this clearly: if your designs are generic, they won’t move.

Start with a niche

Don’t just design what you think is cool. Find a niche with passionate buyers. Some proven sticker niches:

• ADHD / mental health
• Small business / boss babe quotes
• Anime / fandoms
• Cute animals / pet lovers
• Fitness motivation
• Funny adult humor

If you’re not sure what to pick, use tools like:

• Etsy search bar (start typing “funny sticker…” and see what autofills)
• Pinterest trends
• TikTok hashtag searches (e.g. #stickershop)

Design software I recommend

• Canva Pro: Great for beginners. Tons of templates.
• Adobe Illustrator: Best for vector-based stickers.
• Procreate (iPad): Great for hand-drawn sticker packs.
• Midjourney/DALL·E: Use AI for quick concepts or background art.

Tip: Always export your files as PNG with a transparent background, minimum 300 DPI.

Where to Sell Stickers from Printify

There’s no one-size-fits-all. It depends on your audience and how much control you want. Here are the main platforms I recommend to my clients:

Etsy

Probably the easiest place to get traction with POD stickers.

Pros:

• Built-in traffic
• Buyers already shopping for stickers
• Easy integration with Printify
• Strong SEO-based sales if listings are optimized

Cons:

• Fees (5% transaction + listing + payment)
• Competitive
• You’re building on rented land

Shopify

Best for long-term branding and upsells.

Pros:

• Full control
• Better margins over time
• Easy to upsell bundles and expand products
• Strong with influencers + paid ads

Cons:

• No built-in traffic
• Requires marketing (email, ads, content)

TikTok Shop / Instagram

Great for going viral. I’ve seen sellers make $500/day from one viral sticker packing video.

Pros:

• Fast exposure
• Free organic reach
• Young audience that impulse buys

Cons:

• Can be hit or miss
• Needs consistent content
• Shipping rules are stricter

How to Price and Bundle for Maximum Profit

Here’s where people often mess up: they price too low.

You’re not just selling a piece of vinyl — you’re selling design, personality, and meaning.

Price recommendations:

Customers love bundles. More perceived value, better profit for you.

Offer discounts like:

• Buy 2 get 1 free
• Sticker-of-the-month club
• Mystery packs (great for clearing unsold designs)

Optimise Your Listings Like a Pro

This is where most people fail — your listing needs to convert browsers into buyers.

Checklist for sticker listings:

• Title: Use main keywords + clear description
  • Example: “Funny ADHD Sticker | Waterproof Vinyl | Laptop Decal”
• Description:
  • What it is
  • Who it’s for
  • Size + finish
  • Shipping times
  • Refund policy
• Tags: Use all available keywords
  • ADHD sticker, vinyl sticker, laptop sticker, mental health, waterproof
• Photos:
  • Include lifestyle mockups (laptop, journal, water bottle)
  • Use Canva smart mockups or Placeit
  • Add a size comparison photo

How to Drive Traffic to Your Sticker Listings

Your sticker won’t sell just because it exists.

Here’s what works:

Organic marketing:

• Pinterest
  • Pin your mockups with keyword-rich captions
  • Use Tailwind to schedule
• Instagram Reels / TikTok
  • Show the packaging process
  • Do “Day in the Life” as a sticker business
  • Use popular audio to boost visibility
• YouTube Shorts
  • Tutorials on how you design or ship stickers
  • Behind the scenes of your business

Paid ads:

• Etsy Ads: Start with $1–$3 per day, test different listings
• Facebook/Instagram Ads: Test carousel ads for bundles
• Google Shopping: Only if you’re using Shopify

Tip: Always track your conversions. Use UTM links and pixel tracking if you’re using Shopify.

Scaling Up from Stickers to a Full Brand

Once you’ve validated your designs and niche with stickers, it’s time to scale.

Here’s how I’ve seen successful sellers do it:

Expand your product line

Use your best sticker designs and turn them into:

• T-shirts
• Hoodies
• Mugs
• Notebooks
• Phone cases

Since you’re already using Printify, adding products is simple. Just duplicate the design and choose a new product template.

Grow your email list

Add a popup on your Shopify store:
“Grab 3 Free Stickers – Just Pay Shipping”

Capture those emails and send:

• Product launches
• New bundles
• Sales and flash offers

Email converts like crazy for sticker buyers — especially around holidays.

Use a Facebook group or Discord to build around your niche. People who buy ADHD or fandom stickers love connecting with others. Community drives repeat sales.

Final Thoughts from a POD Expert

Stickers are one of the most underrated entry points into print on demand. They’re fast to produce, easy to test, and scalable once you get a few wins under your belt.

Here’s what I’d focus on if I were starting today:

• Find a niche that people care about
• Test 10–15 designs fast with Printify
• Start on Etsy or TikTok Shop to build momentum
• Use bundles to drive higher order value
• Track what’s working, then expand into shirts, mugs, and more

Selling stickers might not sound like a million-dollar business. But I’ve seen people go from zero to $10K months by using them as a stepping stone to something bigger.