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AI-enhanced ecommerce helps boost 2024 sales for US Foods

Solega Team by Solega Team
February 17, 2025
in E-commerce
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AI-enhanced ecommerce helps boost 2024 sales for US Foods
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US Foods Inc. posted strong financial results for 2024, with sales reaching $37.877 billion.

That’s a 6.4% increase from $35.597 billion in 2023. However, net income dipped slightly to $494 million from $506 million the previous year.

A key driver of this growth is the company’s focus on B2B and mobile commerce. CEO David Flitman emphasized US Foods’ dominance in digital sales during the year-end earnings call, highlighting record-high ecommerce sales penetration in 2024.

US Foods ecommerce sales in 2024

“We have been and will continue to be the ecommerce leader in our industry,” Flitman told analysts. “We closed the year at 77% ecommerce penetration for our independent customers and 87% for the total company. The 77% is an all-time high for our independent customers, representing a 4.5 percentage point increase from 2023 and an 11-percentage point rise since 2021.”

US Foods’ MOXē ecommerce platform plays a leading role in its digital sales strategy. MOXē  is short for “making operators’ experience easy.” Available on mobile and desktop, MOXē supports the company’s omnichannel approach across three key distribution methods:

  1. Broadline distribution for heavy truck deliveries.
  2. Pronto service for smaller orders.
  3. US Foods Direct, an “endless aisle” service offering 400,000 products shipped via FedEx.

Enhanced with AI-powered search and product recommendations, MOXē has increased average order volumes by adding approximately 1.5 extra cases per order.

“We have the industry-leading digital ecosystem,” Flitman said, emphasizing the company’s commitment to digital innovation and customer convenience.

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