Carrd is one of the simplest website builders available, offering lightning-fast setup for one-page sites and clean designs that are ideal for selling single products, services, or digital downloads.
In this review, I’ll walk you through Carrd’s pricing, features, and real-world use cases, so you can see if it’s a good option for selling online — especially if you’re just starting out or selling a limited number of offers.
Key Takeaways 🔍
- Carrd is best for digital products, services, or one-off offers
- It’s incredibly cheap — paid plans start at just $19 per year
- There’s no shopping cart or built-in checkout
- Best used with tools like Stripe, Gumroad, or Payhip
- Not ideal for growing stores or multi-product catalogs
- SEO and customization are limited compared to full ecommerce platforms
Carrd Pros and Cons
| Carrd | |
|---|---|
| Best for | Selling digital products or services |
| Rating | 4.2 out of 5 |
| Strengths | Simple and affordable platform for beginners |
| Great for testing products quickly | |
| Ideal for low-cost sales funnels | |
| Paid Plans | $19 – $99 per year |
| Free Version | Available |
Pros
- Extremely low-cost — just $19/year for Pro
- Perfect for one-product landing pages
- Fast setup — launch a site in under 30 minutes
- Easy to embed Gumroad, Stripe, or Payhip
- Clean, minimal designs that convert well
- Works great for affiliate marketing, coaching, and digital downloads
Cons
- No built-in ecommerce tools or cart system
- Not built for scaling or growing product catalogs
- Requires third-party tools for payments and fulfillment
- One-page format limits SEO and navigation
- Minimal customization options compared to Shopify or Wix
What I Like
✔️ The fastest site builder I’ve ever used — simple, drag-and-drop, no clutter
✔️ Great for testing out product-market fit without spending money
✔️ It pairs perfectly with Stripe, Gumroad, and ConvertKit
✔️ Great mobile responsiveness across all templates
✔️ Ideal for creators and freelancers selling services or digital offers
What I Dislike
❌ Not suitable for anyone selling physical products at scale
❌ You need to rely on external platforms for basic features like checkout
❌ No built-in analytics unless you use the $49/year plan and connect Google Analytics
❌ Limited design flexibility — you’re mostly locked into the one-page format
❌ No native blogging or multi-page structure for content marketing
My Experience Using Carrd
I first signed up for Carrd using the free plan, which didn’t require a credit card — just an email address. The dashboard was clean and straightforward. No overwhelming menus, no confusing settings. I picked a blank template and started building right away.
Building the Site
The Carrd editor feels like a stripped-down version of more complex builders like Wix or Webflow. I could drag in text, images, buttons, forms, and even embed custom code if needed. It was more than enough for a simple landing page.
I created a mock sales page for a digital product:
- Headline + subheadline
- Product mockup
- Benefits in bullet format
- Embedded Gumroad checkout button
- Testimonials and a FAQ section
- Footer with social links
From start to publish, it took under 45 minutes.
Adding Payments
Since Carrd doesn’t handle payments on its own, I used Gumroad to host and deliver the product. Embedding the Gumroad checkout into Carrd was as simple as pasting the HTML snippet into a widget.
Other integrations I tested:
- Stripe Payment Link – worked great, but not customizable
- Payhip Embed – solid for handling EU VAT and file delivery
- Calendly + Stripe – good combo for booking paid calls
Publishing and Going Live
Once the site was ready, I upgraded to the Pro Lite plan for $19/year. This unlocked:
- Custom domain connection
- Removal of Carrd branding
- Additional elements like forms and embeds
I connected my domain through Cloudflare and published the site. Everything was live in less than an hour from start to finish.
What is Carrd?


Carrd is a one-page website builder that focuses on simplicity and speed. The entire platform is designed for minimalism. There’s no backend CMS, no clunky theme store, and no plugin ecosystem.
You just pick a template, drop in your content, connect a domain, and publish.
Key features:
- One-page websites only
- Clean, modern templates
- Drag-and-drop builder
- Mobile responsive
- Easy integrations via embeds
- Custom domain support (with Pro plan)
You can build a fully functional site in under 30 minutes if you know what you’re doing. That’s one of its biggest strengths — speed.
It removes all the noise and lets you focus on the essentials: your product, your offer, and your call to action.
Carrd Pricing (2025):
| Plan | Price (per year) | Features |
|---|---|---|
| Free | $0 | Limited templates, Carrd branding, no custom domain |
| Pro Lite | $19 | Custom domain, more elements, basic embeds |
| Pro Standard | $49 | Full embeds, forms, custom meta, Google Analytics |
| Pro Plus | $99 | More sites, higher file upload limits, advanced forms |
Can You Actually Sell Online with Carrd?
The short answer is: yes, but not in the traditional ecommerce sense.
Carrd doesn’t come with built-in ecommerce tools like shopping carts, product databases, or checkout systems.
That’s where third-party tools come in. If you’re willing to plug in external platforms like Stripe, Gumroad, Payhip, or ConvertKit, Carrd becomes a lean and effective tool for selling online.
Here’s what works well:
Digital Product Sales
Selling ebooks, courses, PDFs, templates, or Notion docs? Carrd is perfect for that.
You just embed a buy button or checkout form from a service like Gumroad or Payhip. Most of these tools handle file delivery, taxes, refunds, and customer emails for you.
Workflow:
- Build a landing page in Carrd
- Add product details and testimonials
- Embed a Gumroad or Payhip checkout button
- Connect a custom domain
- Drive traffic from social or email
It works great for creators or side hustlers who just need a simple product page without building a full Shopify store.
Consulting and Coaching Sales
If you sell services like 1:1 coaching, strategy calls, or freelance packages, Carrd lets you embed scheduling tools like Calendly, along with payment processors like Stripe or PayPal.
Some people even link out to Google Forms or Airtable for client onboarding.
Workflow:
- Create a one-page site outlining your offer
- Embed a Calendly link or form
- Use Stripe buttons for payments
- Collect emails with ConvertKit
I’ve seen several coaches use Carrd to collect payments and schedule calls without touching a traditional CRM or website builder.
Lead Generation and Pre-Orders
Carrd works well for validating ideas before launch. You can collect emails with a form or run a simple pre-order page linked to Stripe or Payhip.
Since the site is so light, it loads quickly, which helps improve conversion rates.
Ideal for:
- Early access pages
- Kickstarter-style pre-sales
- Simple opt-in funnels
- Waitlist signups
You can even connect Zapier to handle automations like adding leads to an email list or CRM.
Where Carrd Falls Short for Ecommerce
It’s not all smooth sailing. Carrd does have limits when it comes to ecommerce.
If you’re looking to run a full online store, manage inventory, and track orders inside a dashboard, Carrd won’t cut it.
No Built-In Cart or Checkout
Carrd doesn’t offer any native ecommerce functionality. That means:
- No cart system
- No multi-item checkout
- No customer accounts
- No built-in order management
You’ll need to rely entirely on third-party tools to handle transactions, which adds complexity if you’re selling multiple products.
Limited Scalability
Carrd is great for simple sales funnels, single products, or small campaigns.
But once you need more complex features — like upsells, bundles, recurring billing, or abandoned cart emails — you’ll quickly hit a wall.
For example:
- You can’t build a multi-page store with filtering and navigation
- You can’t manage inventory or shipping directly
- You can’t offer multiple variations on a product unless you custom-code it
So if you’re planning to grow into a full ecommerce business, Carrd is more of a launchpad than a long-term solution.
Real-World Examples of Selling with Carrd
Here are a few case studies and actual use cases that show how people use Carrd to sell online.
Case Study 1: Selling Notion Templates
One creator used Carrd + Gumroad to sell Notion productivity templates. Their site had:
- A clean Carrd page explaining the benefits
- Embedded Gumroad checkout
- Testimonials and demo videos
- A custom domain
- Total setup time: less than a day
- Revenue: $1,500 in the first month
Case Study 2: Offering Freelance Services
A freelance designer built a Carrd site to sell three fixed-price packages. They embedded Stripe payment links and a form for project intake. Everything stayed on one page.
- 3 offers: Basic, Premium, VIP
- Stripe Buy Now buttons
- Typeform integration for onboarding
- Result: 5 clients in first week
Case Study 3: Lead Generation Funnel
An online fitness coach used Carrd to promote a free 7-day challenge. They collected emails with ConvertKit, then upsold a $47 course via email automation.
- Simple headline + opt-in form
- Email sequence triggered through ConvertKit
- Upsell after day 3
- Result: 300+ leads, 27 sales in 2 weeks
To make Carrd ecommerce-ready, you’ll need to integrate third-party services.
Here’s a quick table to show what you can plug into Carrd:
| Function | Recommended Tool | Notes |
|---|---|---|
| Payments | Stripe, Gumroad, Payhip | Embed buy buttons or full checkout widgets |
| Email capture | ConvertKit, MailerLite | Use embed forms or HTML integration |
| Booking & scheduling | Calendly, TidyCal | Works well for coaches or consultants |
| Analytics | Google Analytics, Plausible | Add via script tag in Carrd Pro |
| Automation | Zapier, Make | Automate email flows, CRM updates, notifications |
| File delivery | Gumroad, Payhip | Handles automatic downloads post-purchase |
These tools handle the heavy lifting — taxes, emails, payments, and fulfillment — while Carrd focuses on design and speed.
SEO and Speed Performance
Carrd sites are fast. Since they’re single-page and have minimal JavaScript, they load quickly on both mobile and desktop. That’s great for conversions.
But SEO can be a bit tricky.
SEO Strengths:
- Fast loading = better performance scores
- Mobile-friendly by default
- Custom meta titles and descriptions with Pro plans
- SSL included with custom domain
SEO Limits:
- One page = limited keyword targeting
- No blog or content sections
- Limited on-site linking
- No structured product schema unless added manually
If you’re targeting high-volume organic traffic, Carrd isn’t ideal long-term. But for paid traffic, direct response funnels, or link-in-bio setups, it works well.
Who Should Use Carrd to Sell Online?
Great fit for:
- Creators selling digital products
- Coaches and consultants booking paid calls
- Freelancers with set packages
- Influencers creating one-off offers
- People validating new product ideas
- Marketers running pre-launch pages
Not a good fit for:
- People managing multiple SKUs
- Full ecommerce businesses
- Brands that need blogging and SEO
- Companies needing team collaboration or CRM integrations
If your business is built around selling one or two key products or services, Carrd will be more than enough to get you started and profitable.
Final Verdict: Is Carrd Good for Selling Online?
Yes, Carrd is a surprisingly powerful tool for selling online — if you understand its limitations and pair it with the right tools.
It won’t replace Shopify or WooCommerce. It’s not built for managing an inventory, running a blog, or scaling a full ecommerce brand.
But if you want to:
- Test a new product idea fast
- Create a lean digital sales page
- Sell coaching or services
- Build a no-fuss opt-in funnel
- Launch something within a day
Carrd nails it.
It’s fast, clean, cheap, and extremely flexible if you’re willing to connect outside tools. For many digital sellers, especially in the early stages, that’s exactly what they need.




