E-commerce

Organizational silos and skill gaps often block retailers from fully using shopper search data. Solving this requires going beyond traditional...

Loyalty programs are more than the usual rewards of 10% off, free shipping, and birthday emails. Done well, loyalty incentives...

Employees of the Department of Health and Human Services (HHS) stand outside the Mary E. Switzer Memorial Building, after it...

The Gist: The acquisition flywheel. Customer advocacy drives an organic growth engine that converts customers and creates new advocates. Authenticity...

The White House sharply criticized Amazon on April 29 after reports emerged that the ecommerce giant was considering a plan...

Running a Shopify store is exciting, but keeping track of your products can sometimes feel like a small job you...

For 20 years I’ve managed data for both large and small ecommerce companies. I’ve migrated data from one platform to...

The construction site of a plant for the production of hydrogen in Germany. Picture Alliance | Picture Alliance | Getty ImagesA...

The Gist Customer obsession is still Amazon's north star. Everything the company builds — from AI chips to drone delivery...

Etsy is introducing a new set of online tools aimed at helping sellers better manage their shops. It designed the...