Right here’s What No One Tells You About Pitching to Traders
“We pitched. They didn’t make investments. Finish of story,” he stated after I requested how the pitching session went.
“And what did you do subsequent?” I probed, interested in their follow-up technique.
“I wrote them an electronic mail telling them they need to f*** off and cease losing founders’ time. Cash is already scarce, and if solely traders wouldn’t waste our time, the whole lot can be higher.”
My mouth dropped open. Sadly, this isn’t a uncommon case.
Founders typically stroll into investor conferences or pitching occasions with enormous expectations.
They’ve developed one of the best tech on the planet, poured their coronary heart and soul into it, spent hundreds on journeys, and anticipate to shut a deal instantly.
Proper within the first assembly.
On the investor’s workplace, the pitching occasion, or the convention.
“They’re there, we’re there, I would like cash, they’ve it, so why not simply signal the deal?” they assume.
It is a setup for failure.
