B2B buyers now demand proof, not promises, about AI
The era of persuasive marketing may end for business sellers. According to new research from Forrester Research, B2B buyers in ...
Tag: Buyers
Real Estate Myths vs. Facts: What Buyers and Sellers Often Get Wrong
In the ever-evolving world of real estate, misconceptions abound, influencing both buyers’ and sellers’ decisions. From the value enhancements of ...
Bitcoin Buyers Step Back After Failed Push Beyond $115,000: Data
Bitcoin traded listlessly as September wraps up, caught inside a tight price band and showing signs of weakening momentum. Related ...
Can GenAI Win Over B2B Buyers With Complex Needs?
Aleran’s GenAI tool helps simplify B2B sales, but with some features still developing, buyers remain wary of trusting AI with ...
Industrial B2B buyers shift to digital: 65% now order online
B2B buyers in the industrial supplies market are accelerating their use of digital commerce, with 65% making at least one ...
Return of 100% mortgage gathers pace as lenders target first-time buyers
Unlock the Editor’s Digest for freeRoula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter.The return ...
Staging A Home Is Worth It Because Buyers Lack Imagination
When it comes to selling a home, first impressions are everything. Yet, many sellers make the mistake of thinking buyers ...
Corporate buyers still fall for green marketing puff, study finds
This article is an on-site version of our Moral Money newsletter. Premium subscribers can sign up here to get the ...
First-time buyers move further out of London as property costs bite
Stay informed with free updatesSimply sign up to the UK property myFT Digest -- delivered directly to your inbox.UK first-time ...
Share of UK lending to first-time buyers reaches record high
Unlock the Editor’s Digest for freeRoula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter.The share ...
