Why Buyers Buy: Books for Marketers
Whether you’re looking for basic principles, deep dives, or inside info from top marketers, these hand-picked books will help you ...
Tag: Buyers
This Southwest City Has the Most Manufactured Housing in the U.S. as Buyers Snap Up Affordable Homes
Manufactured housing, specifically mobile homes, remains one of the most affordable housing options in the U.S.—at about half the cost ...
Family-Friendly Metros Have Shrinking Baby Populations. Will They Still Appeal to the Next Generation of Buyers?
America’s declining birth rate has gone from niche policy concern to mainstream news, as economists, demographers, and even the president ...
B2B buyers now demand proof, not promises, about AI
The era of persuasive marketing may end for business sellers. According to new research from Forrester Research, B2B buyers in ...
Real Estate Myths vs. Facts: What Buyers and Sellers Often Get Wrong
In the ever-evolving world of real estate, misconceptions abound, influencing both buyers’ and sellers’ decisions. From the value enhancements of ...
Bitcoin Buyers Step Back After Failed Push Beyond $115,000: Data
Bitcoin traded listlessly as September wraps up, caught inside a tight price band and showing signs of weakening momentum. Related ...
Can GenAI Win Over B2B Buyers With Complex Needs?
Aleran’s GenAI tool helps simplify B2B sales, but with some features still developing, buyers remain wary of trusting AI with ...
Industrial B2B buyers shift to digital: 65% now order online
B2B buyers in the industrial supplies market are accelerating their use of digital commerce, with 65% making at least one ...
Return of 100% mortgage gathers pace as lenders target first-time buyers
Unlock the Editor’s Digest for freeRoula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter.The return ...
Staging A Home Is Worth It Because Buyers Lack Imagination
When it comes to selling a home, first impressions are everything. Yet, many sellers make the mistake of thinking buyers ...
