Evaluating the Effectiveness of Brand-Specific, Points-Based Loyalty Programs
The Gist Loyalty is a habit. Most repeat behavior comes from habit or convenience, not brand attachment. Programs mask problems. ...
The Gist Loyalty is a habit. Most repeat behavior comes from habit or convenience, not brand attachment. Programs mask problems. ...
Stay informed with free updatesSimply sign up to the Media myFT Digest -- delivered directly to your inbox.Gerry Cardinale’s RedBird ...
Artificial intelligence (AI) has long been a cornerstone of cybersecurity. From malware detection to network traffic analysis, predictive machine learning ...
Introducing a context-based framework for comprehensively evaluating the social and ethical risks of AI systemsGenerative AI systems are already being ...
Responsibility & Safety Published 17 December 2024 Authors FACTS team Our comprehensive benchmark and online leaderboard offer a much-needed measure ...
© 2024 Solega, LLC. All Rights Reserved | Solega.co
© 2024 Solega, LLC. All Rights Reserved | Solega.co