Klaviyo and Shopify announce deeper product integration
Customer relationship management (CRM) platform Klaviyo announced deepened product integration with ecommerce software provider Shopify. Klaviyo said the “expanded interoperability ...
Tag: Product
How Product Management Differs in B2B and B2C Startups
Imagine this: you’re building a scheduling tool. If you’re selling to companies, your first real customer is a 40-person agency. ...
AI Storefronts Push Retailers Beyond Page-One Product Discovery
Artificial intelligence chatbots drove 28% more shopper referrals to retail apps during the Black Friday weekend in 2025, accelerating the ...
Former Canva exec’s product mapping startup, Adora, designs $9.9 million Seed round
AI-powered journey mapping and product insights platform cofounded by Canva’s former head of product has raised US$7 million (A$9.9m) in ...
How Retailers Make Product Pages Visible to AI Answer Engines
Two new product updates aim to help retailers use agentic AI more effectively by improving shopper trust and making product ...
Shoppers Favor Product Content Over Brand Loyalty
As prices rise and AI tools shape product discovery, consumers increasingly trust what they can verify — rich information, user ...
Think of Change as a Product: Lessons from IBM
This is an adapted excerpt from the introduction to Irresistible Change: A Blueprint for Earning Buy-In and Breakout Success by ...
Product Research for Shopify: A Proven Process After 10+ Years in Ecommerce
After working in ecommerce for more than a decade, I’ve reviewed hundreds of Shopify stores, consulted on thousands of product ...
PPSpy Review: A Reliable Product Spy Tool for Ecommerce Sellers?
PPSpy is a relatively new player in the product research space, but it’s already gaining traction among ecommerce sellers and ...
A Step by Step Guide to Launching a Minimum Viable Product
Launching a Minimum Viable Product is the first step for any early-stage founder. It’s the fastest way to test your ...
