Generative AI is usually a nice writing assistant — however synthetic intelligence won’t ever change a talented human copywriter.
When writing, is our purpose merely to create as a lot as we are able to on the quickest tempo attainable? Is productiveness all that issues? Or can we really wish to obtain one thing significant?
The web hasn’t been the identical since OpenAI launched its notorious chatbot in late 2022. Many view this as a optimistic shift, particularly in enterprise. Proponents of generative AI are consistently shouting from the rooftops about its capability to “maximize effectivity.” By offloading the grunt work to robots, individuals can give attention to extra important initiatives, they are saying.
Whereas some analysis might show that declare to be correct, right here’s the factor:
Good-quality written content material is definitely extremely vital. And so it shouldn’t be a job we primarily delegate to a machine. And but, individuals deal with writing as a method to an finish and a trivial job to tick off their checklists shortly. Search engine marketing has turned content material creation into a contest of who can greatest trick the algorithm and generate essentially the most visitors. And too usually, individuals carelessly use ChatGPT to get forward in…