Despite worries of impending job loss, artificial intelligence is making employees more valuable, not less.
That’s according to PwC’s just-released “2025 Global AI Jobs Barometer” report, which shows that AI has the potential to enhance workers’ value, even in roles that are highly automatable. The report, based on an analysis of nearly 1 billion job postings across six continents, examines the global impact of AI on employment, skills, wages, and productivity.
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According to the PwC report, since 2022, industries best positioned to adopt AI have seen their revenue growth almost quadruple.
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In addition, wages are increasing twice as fast in industries with the highest AI exposure compared to those with the least.
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Moreover, the requirements are shifting for AI-exposed jobs. Employer demand for college degrees is decreasing across the board, but it’s declining most rapidly in roles affected by AI.
